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In 2021, mobile apps are projected to generate $693 billion in revenue via app stores and in-app advertising. What’s more, enterprise mobility is estimated to be worth $510.39 billion by 2022.
While many companies are trying to take advantage of this trend, many do not know how to create an app successfully. Success within the competitive landscape of these growth projections can become a reality for your company—but only if supported by a precisely cultivated mobile app development process.
An effective app development process flow spans over six key phases. In this article, we’ll take a closer look at each one in-depth.
Regardless of the size and scope of your project, following this development process will make your enterprise mobile app development initiative a success.
Six phases of our app development process
1. Strategy
The first phase of the mobile app development process is defining the strategy for evolving your idea into a successful app. You may include a more significant part of this in your overall enterprise mobility strategy. As one app’s objectives may differ from another, there is still an app-specific impact to the mobility strategy to address during the development process.
In this phase, you will:
Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing websites for desktop browsers; however, since the mid-2010s, design for mobile and tablet browsers has become ever-increasingly important.
A web designer works on the appearance, layout, and, in some cases, content of a website. Appearance, for instance, relates to the colors, font, and images used. Layout refers to how information is structured and categorized. A good web design is easy to use, aesthetically pleasing, and suits the user group and brand of the website. Many webpages are designed with a focus on simplicity, so that no extraneous information and functionality that might distract or confuse users appears. As the keystone of a web designer’s output is a site that wins and fosters the trust of the target audience, removing as many potential points of user frustration as possible is a critical consideration.
Two of the most common methods for designing websites that work well both on desktop and mobile are responsive and adaptive design. In responsive design, content moves dynamically depending on screen size; in adaptive design, the website content is fixed in layout sizes that match common screen sizes. Preserving a layout that is as consistent as possible between devices is crucial to maintaining user trust and engagement. As responsive design can present difficulties in this regard, designers must be careful in relinquishing control of how their work will appear. If they are responsible for the content as well, while they may need to broaden their skillset, they will enjoy having the advantage of full control of the finished product.
What is the difference between a web designer and a web developer? In the early days of the web, the answer to that question was simple: designers design and developers code. Today that question requires a little more nuance--you'd be hard pressed to find a web designer who didn't know at least a little HTML and CSS, and you won't have to look far for a front-end web developer who can whip up a storyboard. If you're strictly speaking about the general concepts of web design vs. web development, however, the distinction is a little more clear.
What is web design?
Web design governs everything involved with the visual aesthetics and usability of a website—color scheme, layout, information flow, and everything else related to the visual aspects of the UI/UX (user interface and user experience). Some common skills and tools that distinguish the web designer from the web developer are:
In a tech-driven world, it’s not easy to drive forward when you’re stuck dealing with a backlog of technology projects, reacting to the day-to-day, or trying to maintain an accumulation of outdated applications and systems. At Synoptek, we believe in integrating informational technology (IT) into your overall business strategy, helping you to take full advantage of the opportunities it creates, such as moving into a different market, capturing market share or growing revenue.
Why Choose Our for IT Consulting Services?
We can help you develop and execute a clear and strategic IT roadmap with priorities that are closely linked to business goals. We will work one-on-one with your team to understand your goals, business processes, and current information systems capabilities. As part of our IT consulting process:
We Listen to Your Needs in Order to Plan an IT Strategy
You tell us where you want to improve, the goals you want to reach and the results you’re looking to achieve and we deliver quality IT services for your enterprise.
We Align Our Tactics with Your Objectives
We develop a technology roadmap that is aligned with your objectives. As your IT partner, we consult with your enterprise to align our technology services with your business needs.
We Build Solutions Tailored to Your Enterprise
You can propel your business forward: we deliver enterprise IT services through leadership, technology and solutions across business applications, data insights, cloud advancement and Cybersecurity.
We Operate and Deliver Measurable Results
We continually raise the bar on IT consulting service by always measuring, reporting and improving along the way. With our technology consulting service, your business can focus its operational efforts on its critical business goals.
Whether you need assistance with a project, support for ongoing maintenance, direction for IT investment, or guidance for installation of an enterprise system – we can help you move away from traditional approaches to IT planning and provide the services you need to drive the infrastructure of your technology in the right direction.
Our IT Consulting Services Include:
The Internet of Things (IoT) industry is the next wave of internet technologies. IoT will fundamentally change how business and manufacturing will be done worldwide. It’s continues to spread across the home and the enterprise, it’s changing how we live and work every day. IoT adoption reached some 43 percent of enterprises worldwide by the end of 2016.
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Total investment between 2015 and 2020 will be $6 trillion among both consumer and industrial IoT markets, with industrial IoT leading the growth.
Our Focus Areas:
Manufacturing:
IoT is evolutionary. It emerges out of a history of using networked automation systems in industries such as manufacturing and transportation. The idea of monitoring and optimizing use of physical assets extends to all industries.
IoT’s manufacturing investments fall into two categories: Inward facing (those concerned with optimizing systems and saving costs), and outward facing (those that make improvements in customer usage).
In terms of internal investments, manufacturers are using IoT to optimize their processes, monitor equipment, and do preventative and predictive maintenance on that equipment. Manufacturing operations was the IoT use case that saw the largest investment in 2016 across all industries, at $102.5 billion.
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In the outward-facing arena, those in this industry use IoT devices to examine how their products are used by customers by maintaining a networked link to those products, and sampling usage data and sensor measurements. This way, manufacturers can analyze results and see broad patterns in terms of how the product is used, which can inform the next generation of the product, or help diagnose problems early.
Utilities:
In the utilities industry, investments in the Smart Grid for electricity and gas totaled $57.8 billion in 2016. Smart Grid meters are now widely deployed in the US and in several European countries. It’s relatively simple: Electricity meters have power, so they don’t have to worry about batteries and the business case is straightforward — you don’t have to pay someone to read the meter.
Electric equipment in home and office has also taken advantage of IoT solutions. It’s has large areas and have lots light, switch, AC, Oven etc. to monitor. The effect of loss of electricity and control over all equipment are huge. It’s worth installing IoT system.
IoT devices are also used within power generating plants to monitor equipment over time, to do predictive maintenance, and to provide additional safety oversight, Middleton said.
Healthcare: Healthcare is one of the industries that will see the fastest spending growth in IoT in the years to come.
IoT’s use in the healthcare field is very broad. It ranges from medical machines that share images with a patient’s other caregivers, monitoring and troubleshooting problems with equipment, and real-time location systems that can track equipment, dispensation of medicine, and even staff and patients. Advances in implants, prosthetics, and wearables also take advantage of IoT, streaming data back to medical providers.
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Connecting pacemakers and other medical devices to the internet benefits patients by reducing errors and providing more data to doctors to improve diagnosis and quality of care, said Valorie King, IEEE member and program chair of the undergraduate cybersecurity management and policy program at University of Maryland University College. But it also puts these devices at risk for cyber-attacks.
Solutions we offer:
Smart Industry: We offer equipment monitoring in both inside and outside the factory. The most popular Connected industry applications were equipment monitoring in non-factory environments. Typical non-factory projects include asset monitoring and remote control of connected machineries.
“Smart Factory” automation and control projects were the second most popular application in Connected Industry including holistic solutions with numerous elements such as production floor monitoring, wearables on the shop-floor, remote PLC control, or automated quality control systems.
Smart Building: We offer smart Building solution such as Hotel, Office, In-house. Our solution automates controls of building security and HVAC/Heating/Cooling etc. It will provide full control over all device and in result it will save more than 30% energy saving and increase security to ultimate level with the existing resource.
IoT adoption stages we advocate:
It will take a long time, and a great deal of money, to achieve the full dream the Internet of Things (IoT). It’s important to plot out intermediate steps in IoT adoption. Companies that launch into the IoT without careful strategic planning are likely to find themselves on an expensive adventure as they connect disparate endpoints like medical devices and industrial machinery and ingest vast quantities of data.
So, we advise our concrete stages in IoT adoption. There are four stages.
Operational Efficiency: This stage is taking existing processes, existing products, and instrumenting them with sensors. It can also involve importing existing operational sensor data for analysis by business units.
Developing New Products: Services, and business models—often creating new services on top of existing products by connecting them to the internet. For instance, a medical device manufacturer might offer a new service that uploads device readings to the cloud for analysis later.
Outcome-based Economy: Developing sophisticated new products that guarantee outcomes—for instance, improvements in the collective health of an HMO’s risk pool or increased total uptime for industrial machinery. These products must encompass multiple industry verticals, and they depend on the emergence of new data and commercial platforms.
Autonomous Pull Economy: Final stage in which individual agents publish their own data onto broad platforms and contract with each other for access to it.
IoT Cloud Integration:
Currently we are using below AWS service for our IOT Solutions.
Cloud computing is one of the most significant transformations in Information Technology that provides computer facilities via the Internet, with many advantages to both companies and end users. Cloud computing offered a new way to access computer services. Users are not restricted to the resources of his own computer but can access what they really need from different locations and different computers through the Internet.
This technology promises to release the clients from the burden of administering more and more complex and expensive systems by offering them the possibility of using systems with state of the art computing capabilities, high availability, and scalability.
Cloud computing service is currently a highly buzzed word in the technology industry of Bangladesh. Why it wouldn’t be? It has brought about a technological shift in the internet world with its rapid growth over the last two decades. Cloud computing is helping to build the digital Bangladesh of high connectivity and computer literacy. By bridging, the digital gap to empower Bangladeshis from every aspect of society.
Bangladesh has now gained the capability of being the new big market of the cloud business as big hot IT startups are potentially growing here worthy to be billion dollar companies. Cloud computing is playing a massive role to grow these companies not only in Bangladesh but all the third world countries.
After the alphabet and the printing press, the internet was the third revolution in information distribution in tech history. But today the usage of information on the internet has spread so much that people have the need to access data from anywhere anytime. Cloud computing has solved this problem of accessibility. Now, people and companies are using cloud to store huge amount of data that can access from anywhere of the world at any time.
TYPES OF CLOUD COMPUTING SERVICES
Now with cloud computing you can access a great number of services, whether for your business or personal use. The types of services in cloud computing are generally classified into four categories.
What is digital marketing?
Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
Essentially, if a marketing campaign involves digital communication, it's digital marketing.
Inbound marketing versus digital marketing
Digital marketing and inbound marketing are easily confused, and for good reason. Digital marketing uses many of the same tools as inbound marketing—email and online content, to name a few. Both exist to capture the attention of prospects through the buyer’s journey and turn them into customers. But the 2 approaches take different views of the relationship between the tool and the goal.
Digital marketing considers how each individual tool can convert prospects. A brand's digital marketing strategy may use multiple platforms or focus all of its efforts on 1 platform.
Inbound marketing is a holistic concept. It considers the goal first, then looks at the available tools to determine which will effectively reach target customers, and then at which stage of the sales funnel that should happen.
The most important thing to remember about digital marketing and inbound marketing is that as a marketing professional, you don’t have to choose between the 2. In fact, they work best together. Inbound marketing provides structure and purpose for effective digital marketing to digital marketing efforts, making sure that each digital marketing channel works toward a goal.
B2B versus B2C digital marketing
Digital marketing works for B2B as well as B2C companies, but best practices differ significantly between the 2.
Business magazines and websites are sprinkled with terms like branding, brand identity, logo design, corporate identity, and brand strategy. Different terms can describe the same thing. Sometimes the same term is used to describe different things. Confusing!
As a brand identity designer, I want to be clear with my clients about what I do (and also what no designer can do for you.)
Identity design, brand, and logo explained
What is a brand?
A brand is the perception of a company.
Your brand is what people think of when they think about your company. It’s your reputation. It’s influenced by your values, your products, your marketing, your customer service. It’s shaped by magazine articles about you, how your stores smell inside, and what your neighbor’s mom said about you at the grocery store. And yes, it includes your logo, website, and business cards. Everything people encounter when they interact with your company adds to their perception of you. This is your brand.
“Branding” is the effort to influence this perception. You can’t control what your neighbor’s mom might say. But you can do your best to make the right impression.
What is an identity?
An identity is a brand’s set of visual elements.
A subset of a brand is the brand identity (also called corporate identity or identity system). The key word is identity. Just like with people, checking an ID proves you’re you and not somebody else. The tangible elements you can see when a company communicates with you make up its identity design:
Logo, colors, fonts, icons, letterhead, business cards, envelopes, websites, packaging, uniforms, office aesthetics, promotional swag, social media, email blasts, signage, messaging.
A brand style guide is a document that records this identity. It keeps everyone on the right track, using the right fonts, colors, and more.
Brand guidelines mockup
Simple brand style guide book documenting an identity
What is a logo?
A logo is a mark that represents a company.
Of all the visual parts that make up your brand identity, your logo is the strongest point of recognition. It doesn’t need to tell the world everything you do. It’s a tag or identifier. A red bullseye doesn’t reveal all the clothing, housewares, and food you can buy at Target. But it works as a quick mental trigger for everything you’ve learned about Target over time. And if you knew absolutely nothing about Target, you could still make some guesses about the style and personality of the company by looking at the logo.
What do identity designers do?
Brand identity designers use strategy to create the visual elements of your brand. These elements include your logo, color palette, typography, image style, and general look and feel. These should be unique to your company. They should help illustrate your brand. An identity designer isn’t going to make the conveyor belt in your plant run faster or tell you which employees to hire. But we can influence the public’s perception of you by creating an appropriate, consistent look and feel.
Benefits of hiring an identity designer for your business
Maybe you’re a small business beginning from scratch. Or maybe you’ve been around for many years, and you’re wondering whether you should update your existing brand identity. After all, it’s gotten you this far! Is it worth investing in better design?
For businesses that get all their customers from neighborhood referrals—and they’re satisfied with that—it’s probably not worth it. Think of plumbers, mechanics, or dentists. As long as their service is great, nobody minds if their visuals are less than stellar.
But if you’re in a competitive market or an industry where aesthetics can increase your revenue (think food and beverage, hospitality, fashion, financial services, health and wellness, etc.), you can benefit from the work of an identity designer. You might need a brand refresh if your mission has shifted, your audience has changed, or you have new competition. Maybe you’ve got a nagging feeling that your old identity design looks dated.
Great design could help you:
SPARK DESIRE
Customers are drawn to attractiveness and a company who clearly gets them.
LOOK ESTABLISHED
Even if you’re new, there’s no need to look like you launched yesterday. The right brand identity design can suggest stability and longevity.
BE MEMORABLE
Strong identity design differentiates you from the other choices. You stick in customers’ minds.
CREATE LOYALTY
When your design fits your company and is associated with a good experience, customers form a lasting emotional connection.
Questions before the contract
A domain and hosting may look very similar for newbies. But in fact, they are very different items. You need both domain and hosting to have your website online, up and running. In this article, we will explain what is domain and hosting, and explain the differences between them.
Difference between domain and hosting
A domain name is your name on the internet. Imagine you have a phone agenda, where you mark each person’s name and then its phone number. You won’t probably remember all the phone numbers of everyone, right?
So a domain name is like a world wide web agenda. Whenever you type the URL or domain name of a company, your browser will query the DNS Server of the hosting provider, and then it will obtain the website’s IP address. With the IP address in hands, your browser will reach the desired website.
In other words, the IP address is like the phone number of your website. But, it’s identified by the domain name, instead of a personal name in your phone’s agenda.
Ok, so what is hosting?
Hosting is the service provided by a web hosting company. A web hosting provider owns several big web servers, connected to the internet. A web server is a physical big computer, having lots of hard disks, redundant internet links, remote backups, and other services.
The web hosting is necessary to connect to your domain name so that your web site can be online on the internet. It works together with your domain name.
What services can a web hosting company offer to small businesses?
A good web hosting company can offer a web hosting control panel, just like cPanel or DirectAdmin. Through this control panel, you can manage your email addresses, having your own email with your domain.
Also, We offers an easy to use a web site builder. This way you can create your website without any technical knowledge, in a few minutes. There are several templates to choose from.
You can have a free SSL certificate with your hosting plan. A free SSL enables secure communications, where you can perform transactions and sales over the internet. Also, Google loves HTTPS-based websites and ranks them on top of others.
Domain registration and hosting with different companies
Do I have to buy both the domain name and hosting in the same company? Now that we have explained what is domain and hosting, it’s important to clarify this. It’s not necessary to have them ordered together.
A domain name is controlled by a domain registrar, and it works perfectly with any web hosting company.
But there is a huge advantage to order your domain name together with a hosting plan: We gives you one year of free domain registration for yearly payments. Yes, that’s true.
Conclusion about what is domain and hosting
Although they work together, domain vs hosting are different things. We offers both domain name registrations and web hosting plans. By choosing a hosting package, we will prepare your domain name registration automatically and connect it to your hosting plan.
That’s maybe the easiest way to have your website online on the internet.
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